Open Manifesto #7:
Enlightened Self-interest

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Published in 2015Sold out


Among others, Edward de Bono, the pioneer of creative thinking tools, discusses the value and importance of design, while Wharton School (of Business) professor and author Adam Grant reveals his insights into the practice of Give and Take. Ji Lee, one of the top 50 most influential American designers, talks about the transformative power of personal projects, while Professor Dan Everett shares his personal story working with the Pirahã people, a remote Brazilian Amazonian tribe, and how they are challenging everything we know about human language. Helen Palmer offers a compelling insight into the power and mechanics of cultural tourism and talks about the (often superficial) nature of place branding. Anne Miltenburg presents her wonderfully insightful experiences around working as a designer in cross cultural situations. Damian Borchok invites us into a detailed discussion around the business of design and, in the process, reveals four specific business models that design companies often pursue. Stephanie Akkaoui Hughes critiques the practice of architecture and offers an alternative and truly collaborative new approach. Andrew Barnum questions how we might view the designers role today, while Jason Tselentis invites us to take a fun test to see just how self-interested or enlightened we truly are.


251 pages


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